Press release | October 31, 2023

Collaboration Art Strengthens Its Board with Three New Members to Support Faster and More Structured Growth

In two years, Collaboration Art has grown from 2 to 160 employees. In total, the group now consists of seven performance marketing agencies with offices in five countries. The company has an intense and exciting growth journey ahead of it and has therefore chosen to strengthen the board with three members, who with their different areas of expertise and perspectives can contribute to the company's short- and long-term development. The goal is to establish itself as Europe's most respected group of companies in performance marketing. "We operate in an industry where development is extremely fast. One of Collaboration Art's advantages is that we are 100% focused on Performance marketing. There are significant synergies to be gained for the agencies in our group. With that in mind, we have been looking for board members who can support our pursuit of increased development and efficiency in various ways. We are very pleased that we have found a good mix of personalities and skills that will be able to drive us forward faster and in a more structured way," says Jonas Dahlquist, CEO of Collaboration Art.

New members:

Robin Leijonhufvud
One of the most experienced digital marketing people in the industry. Robin is currently Head of Global Customer Activation at H&M Group. Extensive experience from management positions at leading media agencies.
Åsa Vajlok
Experienced board member, with solid experience as a management consultant and HR from Capgemini Consulting and Ernst & Young.
Fanny Lundsgård
Investment associate at Spiltan Invest AB, valuable experience from KPMG, PA Consulting and Carnegie Investment Bank.

The board already consists of Göran Pallmar, chairman and vice president of Spiltan Invest, Gabriel Ghavami, CEO GO MO Group and Fredrik Sellgren, founder and partner Collaboration Art.

About Collaboration Art:

Founded in late 2021 by Fredrik Sellgren, Jonas Dahlquist and Spiltan Invest. The group includes the agencies GO MO Group, InnoSearch, Dot Sure, Web Guide Partner, Semway Norge, Densou and Garfield Digital. The group has a turnover of around SEK 250 million and has around 160 employees.

About Spiltan Invest:

Spiltan Invest is an investment company that invests in listed and unlisted Swedish growth companies. Spiltan currently owns a portfolio valued at approximately SEK 9.1 billion, consisting of tech, finance, real estate and industry. Some of the listed holdings are Paradox Interactive, KlaraBo and Teqnion. Among the unlisted holdings are Spiltan Fonder, Flattered, Collaboration Art, P&E Fastigheter and Carbomax. The Spiltan share is listed on NGM PepMarket where it is traded weekly, on Tuesdays. More information is available at spiltan.se.

For more information, contact:

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