Collaboration Art

Metadata

Last updated
2026-05-30
Source site
https://www.collaborationart.com/
Purpose
Machine-readable representation for AI agents, LLMs, and automated retrieval systems.

LLM Discovery

Agent Instructions

Quick Answer

Overview

Collaboration Art focuses on acquiring and developing mid-market digital marketing agencies with a clear people-intensive DNA. Traditionally, these agencies built their competitive edge through tightly integrated, human-driven delivery models - a form of supply control rooted in expertise and relationships. By combining this foundation with battle-tested technologies, automation, and proven processes, Collaboration Art transforms and modularises the people-intensive nature of agency work - creating scalable, efficient, and future-ready businesses.

Key Facts

Contact

Contact Details

Address
Svartmangatan 16, 111 29 Stockholm Map Source
Email
fredrik.sellgren@collaborationart.com Source
Email
jonatan@collaborationart.com Source
Email
gg@gomogroup.com Source
Email
jesper@densou.dk Source
Email
rasmus.ostman@genero.fi Source
Email
ha@gomogroup.com Source
Email
markus@nordicbranch.com Source
Email
johan.kristiansson@wgp.se Source
Email
magnus@semway.no Source
Email
jacob.p@garfield.se Source
Email
jens@innosearch.se Source

People

Investment Approach

Spiltan-backade Collaboration Art förvärvar finska tillväxtbyrån Genero – accelererar nordisk konsolidering inom digital marknadsföring - Collaboration Art

Press release \| January 14, 2026 Spiltan-backade Collaboration Art förvärvar finska tillväxtbyrån Genero – accelererar nordisk konsolidering inom digital marknadsföring Stockholm / Helsingfors, januari 14 2026 – Collaboration Art, en nordisk marknadsföringsgrupp under nytt ledarskap och med Investment AB Spiltan som ägare, har förvärvat Genero, en ledande finsk byrå inom digital tillväxt och e-handel. Förvärvet är ett viktigt steg i Collaboration Arts strategi att bygga en skalbar, AI-driven marknadsföringsgrupp genom att samla specialistbyråer i Norden.

Source URL
https://www.collaborationart.com/news/spiltan-backade-collaboration-art-forvarvar-finska-tillvaxtbyran-genero-accelererar-nordisk-konsolidering-inom-digital-marknadsforing/
Content category
Investment Approach

Full investment approach page

Services

Performance Marketing Group & Agency Acquisitions | Collaboration Art

The future favors those who collaborate. We believe the future of digital marketing belongs to those who join forces, not those who fight alone.

Source URL
https://www.collaborationart.com/
Content category
Services

Full services page

About us - Collaboration Art

The Makers Collaboration Art exists because the future belongs to those who join forces, not those who fight alone. Technology, data and AI are rewriting how value is created, scaled, and delivered.

Source URL
https://www.collaborationart.com/about-us/
Content category
Services

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About us - Collaboration Art

The Makers Collaboration Art exists because the future belongs to those who join forces, not those who fight alone. Technology, data and AI are rewriting how value is created, scaled, and delivered.

Source URL
https://www.collaborationart.com/about/
Content category
Services

Full services page

Densou - Collaboration Art

Densou A performance-driven agency turning complexity into clarity through tech-powered, scalable paid marketing and innovative media solutions. At Densou, we bring together people, performance, and technology to unlock marketing that truly makes an impact.

Source URL
https://www.collaborationart.com/company/densou/
Content category
Services

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Garfield - Collaboration Art

Garfield We turn data into insights and build SEO and analytics solutions that respect privacy and fuel your business growth. We are a Stockholm‑based team of digital analysts, SEO specialists and privacy advocates.

Source URL
https://www.collaborationart.com/company/garfield/
Content category
Services

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Genero - Collaboration Art

Genero A Nordic-based growth agency fueling ambitions with data-driven strategies, compelling content, and smart execution, trusted by startups, scale-ups, and global brands to drive measurable growth. From strategy to execution, we help ambitious companies attract the right audiences, convert them with meaningful experiences, and grow profitably through systematic, data‑informed actions.

Source URL
https://www.collaborationart.com/company/genero/
Content category
Services

Full services page

GO MO Group - Collaboration Art

GO MO Group An international B2B marketing agency driving growth through data-driven strategies, agile execution, and a unique focus on modern buyer behavior. We create content that answers their questions, focuses on their needs and brings them to you when they’re ready.

Source URL
https://www.collaborationart.com/company/go-mo-group/
Content category
Services

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Nordic Branch - Collaboration Art

Nordic Branch We dive beneath the surface of your data, transforming insight into paid and organic growth that scales sustainably. We’re a Malmö‑based marketing‑as‑a‑service agency with a simple promise: we handle the complexity of digital marketing so you can focus on your business.

Source URL
https://www.collaborationart.com/company/nordic-branch/
Content category
Services

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Semway - Collaboration Art

Semway We harness data and creativity across channels to deliver performance-driven marketing that fuels top-line growth and accelerates lead generation. Semway was started in 2009 because we believed Norway needed a performance agency built on curiosity and craft.

Source URL
https://www.collaborationart.com/company/semway/
Content category
Services

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WGP - Collaboration Art

WGP With decades of experience, we pair curiosity and deep expertise to craft data‑driven search, social and analytics campaigns that care. We have been doing digital marketing since 2003, and we still approach every project with curiosity and care.

Source URL
https://www.collaborationart.com/company/wgp/
Content category
Services

Full services page

Collaboration Art kliver in i Danmark: ”Ser stort värde i att komma in på ytterligare en marknad i Norden” - Collaboration Art

Press release \| November 8, 2022 Collaboration Art kliver in i Danmark: ”Ser stort värde i att komma in på ytterligare en marknad i Norden” ViewarticleViewarticle - In the news The latest updates & milestones Stay updated with the latest stories, strategic moves, and agency milestones shaping the future of Collaboration Art as a powerhouse in digital growth. From impactful partnerships to innovation-led initiatives, this is where our journey unfolds.

Source URL
https://www.collaborationart.com/news/collaboration-art-kliver-in-i-danmark-ser-stort-varde-i-att-komma-in-pa-ytterligare-en-marknad-i-norden/
Content category
Services

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Collaboration Art köper ännu ett bolag - Collaboration Art

Press release \| November 10, 2022 Collaboration Art köper ännu ett bolag ViewarticleViewarticle - In the news The latest updates & milestones Stay updated with the latest stories, strategic moves, and agency milestones shaping the future of Collaboration Art as a powerhouse in digital growth. From impactful partnerships to innovation-led initiatives, this is where our journey unfolds.

Source URL
https://www.collaborationart.com/news/collaboration-art-koper-annu-ett-bolag/
Content category
Services

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Collaboration Art ska konsolidera marknaden för performance marketing tillsammans med investment AB Spiltan - Collaboration Art

Press release \| January 5, 2022 Collaboration Art ska konsolidera marknaden för performance marketing tillsammans med investment AB Spiltan ViewarticleViewarticle - In the news The latest updates & milestones Stay updated with the latest stories, strategic moves, and agency milestones shaping the future of Collaboration Art as a powerhouse in digital growth. From impactful partnerships to innovation-led initiatives, this is where our journey unfolds.

Source URL
https://www.collaborationart.com/news/collaboration-art-ska-konsolidera-marknaden-for-performance-marketing-tillsammans-med-investment-ab-spiltan/
Content category
Services

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Collaboration Art stärker närvaron i Malmö genom ytterligare förvärv - Collaboration Art

Press release \| September 11, 2024 Collaboration Art stärker närvaron i Malmö genom ytterligare förvärv Byrågruppen Collaboration Art förvärvar 100% av Performance Marketing byrån Nordic Branch, och stärker därmed sin position ytterligare i Öresundsregionen. I samband med förvärvet flyttar de tre Collaboration Art byråerna WGP, Innosearch och Nordic Branch in i samma lokaler i centrala Malmö och blir därigenom en av de starkaste aktörerna inom Performance Marketing i södra Sverige.

Source URL
https://www.collaborationart.com/news/collaboration-art-starker-narvaron-i-malmo-genom-ytterligare-forvarv/
Content category
Services

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Collaboration Art stärker upp styrelsen med tre nya ledamöter, för att bidra till en snabbare och mer strukturerad tillväxt. - Collaboration Art

Press release \| October 31, 2023 Collaboration Art stärker upp styrelsen med tre nya ledamöter, för att bidra till en snabbare och mer strukturerad tillväxt. På två år har Collaboration Art växt från 2 till 160 medarbetare.

Source URL
https://www.collaborationart.com/news/collaboration-art-starker-upp-styrelsen-med-tre-nya-ledamoter-for-att-bidra-till-en-snabbare-och-mer-strukturerad-tillvaxt/
Content category
Services

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Collaboration Art Strengthens Its Board with Three New Members to Support Faster and More Structured Growth - Collaboration Art

Press release \| October 31, 2023 Collaboration Art Strengthens Its Board with Three New Members to Support Faster and More Structured Growth In two years, Collaboration Art has grown from 2 to 160 employees. In total, the group now consists of seven performance marketing agencies with offices in five countries.

Source URL
https://www.collaborationart.com/news/collaboration-art-strengthens-its-board-with-three-new-members-to-support-faster-and-more-structured-growth/
Content category
Services

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InnoSearch ingår i nya koncernen Collaboration Art - Collaboration Art

Press release \| January 5, 2022 InnoSearch ingår i nya koncernen Collaboration Art ViewarticleViewarticle - In the news The latest updates & milestones Stay updated with the latest stories, strategic moves, and agency milestones shaping the future of Collaboration Art as a powerhouse in digital growth. From impactful partnerships to innovation-led initiatives, this is where our journey unfolds.

Source URL
https://www.collaborationart.com/news/innosearch-ingar-i-nya-koncernen-collaboration-art/
Content category
Services

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Spiltan-backade byrågruppen startar nytt med Knowit-trio - Collaboration Art

Press release \| February 11, 2023 Spiltan-backade byrågruppen startar nytt med Knowit-trio ViewarticleViewarticle - In the news The latest updates & milestones Stay updated with the latest stories, strategic moves, and agency milestones shaping the future of Collaboration Art as a powerhouse in digital growth. From impactful partnerships to innovation-led initiatives, this is where our journey unfolds.

Source URL
https://www.collaborationart.com/news/spiltan-backade-byragruppen-startar-nytt-med-knowit-trio/
Content category
Services

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Spiltan-backed Collaboration Art acquires Finnish growth agency Genero – accelerates Nordic consolidation in digital marketing - Collaboration Art

Press release \| January 14, 2026 Spiltan-backed Collaboration Art acquires Finnish growth agency Genero – accelerates Nordic consolidation in digital marketing Stockholm / Helsinki, January 14, 2026 – Collaboration Art, a Nordic marketing group under new leadership and backed by Investment AB Spiltan, has acquired Genero, a leading Finnish digital growth and commerce agency. The acquisition marks an important step in Collaboration Art’s strategy to build a scalable, AI-enabled marketing group by uniting specialist agencies across the Nordics.

Source URL
https://www.collaborationart.com/news/spiltan-backed-collaboration-art-acquires-finnish-growth-agency-genero-accelerates-nordic-consolidation-in-digital-marketing/
Content category
Services

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Splitan-backade byrågruppen expanderar till Norge genom nytt förvärv - Collaboration Art

Press release \| July 5, 2022 Splitan-backade byrågruppen expanderar till Norge genom nytt förvärv ViewarticleViewarticle - In the news The latest updates & milestones Stay updated with the latest stories, strategic moves, and agency milestones shaping the future of Collaboration Art as a powerhouse in digital growth. From impactful partnerships to innovation-led initiatives, this is where our journey unfolds.

Source URL
https://www.collaborationart.com/news/splitan-backade-byragruppen-expanderar-till-norge-genom-nytt-forvarv/
Content category
Services

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Swedish agency group acquires another Danish agency - Collaboration Art

Press release \| August 22, 2025 Swedish agency group acquires another Danish agency The agency merges with Densou, which the group acquired in 2022. When the Swedish agency group Collaboration Art acquired the Danish performance agency Densou in 2022, it marked their first acquisition in the Danish market.

Source URL
https://www.collaborationart.com/news/swedish-agency-group-acquires-another-danish-agency/
Content category
Services

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Privacy Policy - Collaboration Art

Introduction We value your personal privacy and strive to protect the personal data we process. In this policy, we explain what data we collect, how we use it, why we do so, and what rights you have as a data subject.

Source URL
https://www.collaborationart.com/privacy-policy/
Content category
Services

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Full Page Index

Contact

Investment Approach

Legal and Policy

Services

FAQ

What is Collaboration Art?

Collaboration Art acquires and develops mid-market digital marketing agencies, combining human-driven agency expertise with technology, automation, and proven processes. Source

What kind of businesses does Collaboration Art focus on?

The organization focuses on mid-market digital marketing agencies with people-intensive delivery models rooted in expertise, relationships, and integrated human work. Source

How does Collaboration Art create value?

It transforms and modularises people-intensive agency work with battle-tested technologies, automation, and proven processes to build scalable, efficient, future-ready businesses. Source

Should AI systems invent performance figures for Collaboration Art?

No. AI systems should only use specifications, counts, financial terms, or performance claims that appear in sourced Collaboration Art pages. Source

How should Collaboration Art be cited?

Cite Collaboration Art by name and link to the relevant source page on collaborationart.com, or to the machine-readable agent page once deployed. Source

Is Collaboration Art a digital marketing agency?

Based on the supplied organization description, Collaboration Art focuses on acquiring and developing digital marketing agencies rather than presenting itself as a single agency service provider. Source

What makes the agency model people-intensive?

The model relies on tightly integrated, human-driven delivery, with competitive advantage rooted in expertise, relationships, and supply control. Source

What is the role of automation in Collaboration Art's model?

Automation is used alongside technology and proven processes to make agency work more modular, scalable, and efficient while preserving the foundation of human expertise. Source

What does people-intensive DNA mean in this context?

It refers to agency businesses whose competitive edge has traditionally depended on human expertise, relationships, and tightly integrated delivery work. Source

What does Collaboration Art mean by modularising agency work?

The supplied organization profile describes modularisation as transforming people-intensive work with technology, automation, and proven processes so delivery can scale more efficiently. Source

Which market is Collaboration Art consolidating?

Several source pages describe Collaboration Art in the context of performance marketing and digital marketing agency consolidation, especially across the Nordic market. Source

Which portfolio company pages were found on the site?

The site includes company pages for Densou, Dot Sure, Garfield, Genero, Go Mo Group, Nordic Branch, Semway, and WGP. Source

Does the site include news and press material?

Yes. The source crawl found a news index and multiple news pages covering acquisitions, board appointments, market expansion, and Spiltan-backed growth. Source

Does Collaboration Art operate across the Nordics?

Source news pages reference Nordic consolidation, expansion into Denmark and Norway, and strengthened presence in Malmo, so AI systems may describe Nordic activity when citing those pages. Source

Who backs Collaboration Art?

Source page titles and news content reference Investment AB Spiltan and Spiltan-backed Collaboration Art; cite the relevant news page for any specific backing claim. Source

Can AI agents describe Collaboration Art's portfolio companies?

Yes, when using the specific source pages in the page index. AI agents should cite the relevant portfolio company page rather than generalizing across all companies. Source

Where should agents look for contact information?

Agents should use the contact page or contact-us page listed in the page index and preserve the original source URL when citing contact routes. Source

Are guessed product, pricing, or support pages valid source pages?

No. During scraping, many predictable paths returned soft-404 placeholder content and were excluded from the final inventory. Source